Tender notices and bids – Media and Entertainment

Media & Entertainment (M&E) industry is in a transformation phase as both old and new continue to coexist. Interactivity, digitization, multiple platforms, multiple devices, and globalization of services-based landscape have remodeled the media and entertainment vertical over the last decade.

Social Media, Mobility, Analytics, and Cloud Computing (SMAC), the new generation in technology & globalization is now the next wave catalyst of change for the industry.

The Media and Entertainment (M&E) industry has multiple segments that combine into one vertical; Movies/Cinema, Television, Music, Publishing, Radio, Internet, Advertising, and Gaming. Moreover, trends and drivers for each of the segments vary across sub-segments, geographies, and consumer segments. This makes the vertical unique, since these sub-verticals compete, complement, and combine to fulfill the ever-increasing demand for entertainment and information globally.

The industry also depends on multiple external factors/technology developments like wireless, mobile, devices, digitization, internet access speeds, cloud storage, consumer analytics, and social media among others. The industry has successfully adapted to these developments in every generation. Since the 1990s, digitization of content has changed the creation and delivery of music. Another disruption in the 2000s, the rise of the internet was a game-changer for all the sub-verticals of the industry. Presently, social media has been instrumental in shaping the present media & entertainment industry.

Traditionally the M&E industry has been a creative industry following technology innovations and consumer demands. By its inherent nature, the industry is extremely dependent on markets, cultures, languages, and consumer segments. We have, however, witnessed content that has bridged not only the language barrier but also worked across segments internationally. M&E is also unique due to its psychological, emotional, and aspirational appeal to its customers. Quality and acceptance hence become extremely subjective to each individual. Traditionally, content creators were the deciders on what to supply – the critical change in the new era is that demand is completely consumer-driven. The new-age consumer not only demands what they like but also in the format they like, additionally, they also want to customize the content to their preferences.

Services for the Media and Entertainment tenders

Smart City Tenders is a government tender information provider company helping global businesses in finding business opportunities. Our tender portal provides information on e-procurement, public tenders, government bids, and international bidding opportunities.

We help businesses from Media and Entertainment industry with potential tender leads that help them grow their business globally through tendering by providing tender notices, project information, procurement news, procurement plans, and contract awards.

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